27-02-2024
16:00 - 16:30
Fira Gran Vía, Barcelona
Language VO: English
Simultaneous translation to Spanish
Session description
Creativity is in the DNA of technology. In its centenary, Telefónica brings to the MWC 2024 an impressive experience in which art and technology come together to go beyond the boundaries between physical and virtual worlds. Telefonica, along with its strategic partner Ericsson, will talk about how technology can revolutionize art as we know it today, making the experiences ubiquitous and memorable, improving the quality no matter where the users or audiences are. 5G is at the heart of this revolution, allowing users to enjoy the technology in real time, without limits and ultra-low latency.
During the session speakers will present Telefónica’s network strengths, Ericsson’s innovation approach and how fruitful an artistic collaboration can result boosted by 5G.
- #5GSA
- #PrivateNetworks
- #BeyondLimits
- #MixingWorlds
- #100yearsLeadingChange
Speakers
Enrique Blanco
Telefónica Global CTIO
Andrés Vicente
President & CEO Ericsson Spain & Portugal
Igor Cortadellas
Creative and artistic director of the show
Ian O’Connell
Co-founder Musion 3D