How long have you been with Telefónica and what is your assessment of your time here?
I have been with Telefónica for more than 8,415 days, so Telefónica has had a profound impact on my way of thinking, being and acting. I feel a great sense of pride in belonging and, as in all long-lasting relationships (more than 23 years, which is an understatement), we have gone through some difficult times that we have managed to overcome together. However, my complicity with Telefónica reached its peak when the mission statement emerged: ‘we want to make our world more human, connecting people’s lives’. A corporate purpose that CONNECTED with my life purpose, reflected in LaRanaGaspar.
After facing the most difficult challenge of my life, the loss of my son Gasparín, I had to learn to live again with passion and happiness. Through LaRanaGaspar, whose source of inspiration is Gasparín, I have explored the rewarding world of helping others, and we are succeeding in CONNECTING with many people, inspiring them to be more and better in all areas of their lives, thereby contributing to making the world MORE HUMAN.
Is there any project at Telefónica that you are particularly proud or satisfied with?
Many. I would highlight three significant projects in my career at Telefónica: firstly, I participated in the beginnings of what is now our Brazilian operator. I was also one of the driving forces behind the first convergent customer management system. And today, I am immersed in the world of complaint management, where we have shown that effective complaint management is a real source of customer loyalty.
What do you propose for the company’s Centenary in 2024?
Well here goes… a few days ago I wrote a letter to our Chairman, the Marqués de Urquijo and Board of Directors of the Compañía Telefónica Nacional de España in 1924… that’s right… and I’m not crazy… but I thought you’d be happy to know it’s from the company you founded 100 years ago…
What do you think Telefónica has contributed to society in these almost 100 years?
Throughout its 100-year history, Telefónica has had (and continues to have) a great impact on society. From the very beginning, it installed the first telephone lines in Spain and created a national communications network that facilitated communication throughout the country. Later, it expanded its services to Europe and Latin America, introducing its technology and making it accessible to all. Not forgetting its social work, which, through the Telefónica Foundation, has promoted (and promotes) digital education, entrepreneurship and social inclusion. In addition, it has shown (and shows) a strong commitment to sustainability and corporate social responsibility. In short, Telefónica has been a driver of positive change, improving people’s lives through technology and communications.
Where do you see Telefónica in the next 100 years?
I see Telefónica in the future as what it is, a leader in innovation and technology, continuing its commitment to improving people’s lives through communications. We will continue to expand our digital services and solutions around the world, adapting to society’s changing needs and offering faster and more reliable connectivity.
In terms of social responsibility and sustainability, we will certainly continue to lead initiatives to address social and environmental challenges, demonstrating our commitment to the well-being of the communities in which we are present.
In summary, I see Telefónica as a company that will continue to be relevant and visionary in the future, leading the way in the telecommunications and technology industry.
Could you live without a mobile phone?
Of course I could! I could live without my mobile phone, but it would be like living in digital prehistory. It would be like going back to the age of technological dinosaurs, where carrier pigeons were the queens of communication and drums, our WhatsApp. But don’t underestimate my ability to adapt! I’m sure I’d find creative ways to keep in touch with the world, be it smoke signals, messages in bottles or just shouting from the window. Although I admit I would miss those just-in-time memes and photos that make the day a little more fun. Anyway, I could live without my mobile phone, but who would want to miss out on all those digital adventures?
Help us solve one of humanity’s great enigmas: the potato omelette… With onion or without onion?
The potato omelette! An inexhaustible source of debate in Spain and beyond. Personally, I’m a fan of the classic tortilla de patatas: juicy on the inside, golden on the outside and filled with potatoes and ONIONS. But I’m also a culinary adventurer, so I don’t stop there. I love to experiment with additional ingredients such as peppers, chorizo or spinach to give it a different twist. However, there is one rule I never break: the tortilla must be homemade, no pre-packaged versions.
Nominate another colleague to appear in this section
I nominate VICENÇ LLUIS RIBAS MERINO, JOSEFA MARGARITA CANDELA MOLINA and MARTA CARDERERA ARNAU