How long have you been at Telefónica and what is your assessment of your time here?
I have been at Telefónica since 2002, I started at Fundación Telefónica and since 2009 I began my professional career in the Sustainability area after completing a Master’s degree in Corporate Social Responsibility at the University of Alcalá de Henares. This change was decisive for the development of my professional career.
At a time when sustainability was not so prevalent in organisations, Telefónica was visionary in incorporating what are now known as ESG (environmental, social and governance) issues into the company’s DNA. I am proud to work for a company like Telefónica, which has been committed to sustainability as the backbone of the company, not only as a business strategy, but also because it is a company with values, which knows the essential role it plays in society and the environment.
Sustainability connects the values of a company with the personal values of the professionals who make it up, and this is key to the company’s success. If corporate values coincide with employees’ personal values, their commitment to the company increases significantly.
Is there any project at Telefónica that you feel particularly satisfied with or proud of?
There are many projects that I am proud of and it is difficult to choose just one. I have worked on projects related to diversity, children’s rights, digital rights, for the last 2 years with dual materiality and ESG risks, but perhaps I could highlight the human rights project in which I spent 8 years.
This project helped me to get closer to the business, to the countries and, in general, to get to know Telefónica’s activity throughout its value chain. Once again, Telefónica gave me the opportunity to work on a project that at that time very few companies were working on. Now human rights and the environment are at a historic milestone because this year Europe is expected to approve the Directive on human rights and the environment. Although this regulation is very rigorous and specific, thanks to the work Telefónica has done in recent years, its adaptation and implementation will be more manageable.
What do you think Telefónica has contributed to society?
Offering technology and digitalisation in a sustainable way. This has helped to bring connectivity and digitalisation to more people and to socio-economic development in the countries where we are present.
Where do you see Telefónica in the future?
I see Telefónica at the forefront of the continuing technological revolution. In the search for cleaner and more environmentally friendly energy use systems. In the marketing of products and services that reach more people, with a diverse team and the best talent.
Could you live without a mobile phone?
Yes, but of course I would not be able to interact personally or professionally as I do now. Logistics such as finding a taxi or a street would be more complex. We should not think that technology is harming us, on the contrary, it has helped us to connect with people, to study, to find work, to entertain ourselves, but we must be aware that like everything we use it contains a series of risks. Responsible use of technology is key to making the internet safer and getting the most out of it. Training and awareness is fundamental in this process.
Help us solve one of humanity’s great enigmas: the potato omelette… With onion or without onion?
The great chefs say that the Spanish potato omelette is without onion, but of course, for me, always with onion, and if it is caramelised, all the better.
What crazy idea would you like Telefónica to do for its centenary?
Make an obstacle course with all Telefónica employees. Get mud all over each other, pass tests as a team and reach the finish line tired but happy to finish together.
Nominate another colleague to appear in this section
I nominate Marina de Fazio
